Getting the ratio right

Maybe this sounds like you. I read a ton. More than I ever have in my entire life. I reader hundreds of articles a day out of my Google Reader, I read (or skim) thousands of tweets, I read a shade more than a hundred emails each day, I’m reading more books thanks to my Kindle and lets not forget to toss in instant messages, text messages and the occasional (gasp!) magazine.

It’s a lot of information. It’s a lot of consumption. And it doesn’t leave a lot of time for synthesis.

And that’s where I think we’ve got the ratio wrong.

Because synthesis is really the important part of all of this knowledge exchange.  Taking an idea, an argument, and thinking about it, challenging it and putting it up against what you believe and seeing what comes of that process and then contributing that output back is the ultimate goal of this conversation.

And it’s hard.

And that’s why I believe we (I) have the ratio wrong.  Right now I am guilty of a consumption rate and time commitment far in excess of any time committed to synthesis.  It may be 90% consumption 10% synthesis.  And that seems like a giant missed opportunity.

Maybe I need to give us a bit more credit, we all parse things quickly, doing a Malcolm Gladwell-esque Blink exercise as we triage the content we consume; but do we really sit and think of the implications of what we just read? I know I don’t do enough of it.

So I say, let’s get the ratio right. Let’s do more synthesis and less consumption.  Let’s do the hard, rewarding work of taking what we’re hearing and adding our own critical analysis to it and then contribute that back to the conversation instead of simply vacuuming up what’s out there.

I believe we’ll all be better off for it, now that I think about it.

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  • http://www.mouthoftheborder.com emilyspearl

    I agree completely. I started recently with the content I consume the most: Twitter and my Google Reader. Paring back people and blogs that are no longer relevant, adding more that are (and asking for recommendations from friends). Curating is everything when it comes to managing and getting the most out of our content consumption. Thanks for this.

  • http://www.ribeeziemedia.com/blog Ricardo Bueno

    When I read I have a couple of things handy: a hi-lighter, post-it notes, a pen and my legal pad. I make note of the things that I want to think about (either to write a post, work into a presentation, etc.). I write those things down and as I'm doing other things during the day (when I'm driving, pacing around, making coffee, whatever), I build on the idea. I find that this helps if even just a little bit…

  • http://blownmortgage.com morganb

    Great point Emily and I totally agree. Louis Gray loves to say that getting a quality data set is a huge part of using these tools well and curating is exactly that. I definitely need to spend more time doing what you're doing. Reducing the noise and upping the signal across all of this. Thanks for the comment!

  • http://blownmortgage.com morganb

    Hey Ricardo – that is some great advice. I agree, having a way to take down the key thoughts and then a way to find the quiet time later to really process them and figure out what to do with them is a key step. Thanks for the comment and insight.

  • http://www.mouthoftheborder.com emilyspearl

    I agree completely. I started recently with the content I consume the most: Twitter and my Google Reader. Paring back people and blogs that are no longer relevant, adding more that are (and asking for recommendations from friends). Curating is everything when it comes to managing and getting the most out of our content consumption. Thanks for this.

  • http://www.ricardobueno.com Ricardo Bueno

    When I read I have a couple of things handy: a hi-lighter, post-it notes, a pen and my legal pad. I make note of the things that I want to think about (either to write a post, work into a presentation, etc.). I write those things down and as I'm doing other things during the day (when I'm driving, pacing around, making coffee, whatever), I build on the idea. I find that this helps if even just a little bit…

  • http://blownmortgage.com morganb

    Great point Emily and I totally agree. Louis Gray loves to say that getting a quality data set is a huge part of using these tools well and curating is exactly that. I definitely need to spend more time doing what you're doing. Reducing the noise and upping the signal across all of this. Thanks for the comment!

  • http://blownmortgage.com morganb

    Hey Ricardo – that is some great advice. I agree, having a way to take down the key thoughts and then a way to find the quiet time later to really process them and figure out what to do with them is a key step. Thanks for the comment and insight.