Posts Tagged ‘Google’

Belief and walking away from $500 million

The big news on the Web is Google’s reported $500 million offer that Yelp! turned down.  The deal itself is of less interest to me-what is really compelling is the idea that Yelp! executives walked away.  It’s really, really hard to walk away from a “sure thing” in anything, much less a $500 million exit. [...]

The difference between ad:tech and Blogworld

I’m at ad:tech this week.  I just spent the last 10+ hours in a booth talking to people about online advertising.  All the big online agencies are here, WPP, Digitas, TribalDDB, etc. etc.  The big online players are here too, Facebook, Google, Yahoo!, etc. etc.  And I’m here.  A couple of weeks off of my [...]

If you’re not using Facebook search you don’t know what you’re missing

Tonight while I was going through some of the different social networks like Twitter, LinkedIn and Facebook I decided to do a search on the name of the company I work for “TurnHere.” Now I do this regularly and automatically on Twitter and the Web. I use Google Alerts to monitor for [...]

Which Way is Up?

Lately I’ve been asked to speak more and more on social media and online marketing. I love it because as a geek I’m thrilled that people are starting to pay attention to the powerful opportunities that are available to people who understand and make the Web an important part of their customer relationships.  Unfortunately most [...]

If you’re a small business about to make the social media leap…

Here are a handful of things that I’d do right away.

Get my business profile updated on Yelp!
Claim my business in Google Local and setup my Google Local Business Center
Add pictures and video content to my Google Places page.
Setup a Facebook Page (see how to do it)
Get a free video for my Facebook Page from TurnHere (disclosure, [...]

Making Sense of It All

The hardest thing in marketing is to make sense of it all. The data, the conversation, the customer complaints, the customer kudos, product features, service definitions, all of it is an overwhelming cacophony to the audience trying to synthesize and make sense of it. The best marketers are the ones who can take [...]

Google Fast Flip Just Made Mainstream News on the Web Relevant Again

Google launched Flipper nee Fast Flip today at TechCrunch50. The product is a news reader that brings the same concept of Google Reader (the ability to read lots of news from disparate sources in one place, quickly) to mainstream news sites.  In my daily work flow this innovation has just made mainstream news relevant again [...]

FriendFeed: damned if you do, damned if you don’t

The big news of the day is that Facebook has acquired FriendFeed for about $50 million in cash and stock.  There’s plenty of coverage of the deal around the Web.  While many are surprised, I for one am not.  It seems to be a new trend of build up quickly and get out with a [...]

Subscribe to RSS Feed Follow me on Twitter!