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Tag Archives: LinkedIn
Content is King: Your Social Media Content Strategy
Today I had the privilege of speaking at UCLA‘s Anderson School of Management at the BizSoMe (biz sum) conference about creating an effective social media content strategy. Content is more than just information, content objects are critical hubs of conversation – they … Continue reading
The Art of Access
Access. It’s what everyone wants. Access to the best events, access to the famous people. If the adage “it’s not what you know, it’s who you know” is true (and, it is) then access is what gets you to the … Continue reading
Posted in personal brand
Tagged Facebook, LinkedIn, Online Communities, Social network, SXSW, Twitter, Website, YouTube
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If you’re not using Facebook search you don’t know what you’re missing
Tonight while I was going through some of the different social networks like Twitter, LinkedIn and Facebook I decided to do a search on the name of the company I work for “TurnHere.” Now I do this regularly and automatically … Continue reading
Why Blogging Still Matters
People love to claim stuff “dead” on the Internet. It seems everyday something is dying or already dead. Frankly, the pace of extinction around these parts is exhausting. And, of course, the rhetoric is usually completely overblown and, well, wrong. … Continue reading
Posted in Blogging
Tagged Blog, Blogging, Facebook, LinkedIn, personal brand, Social Media, Twitter
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Identifying a social media workflow
Whenever I start talking to people about social media invarably the question arises “Where do I find the time?” It’s easy to understand where they’re coming from. After sitting through several hours of eye-opening presentations about a brand new world … Continue reading
Posted in Social Media
Tagged Facebook, Flickr, LinkedIn, MySpace, Social Media, Social network, Twitter, YouTube
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