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Tag Archives: Small Business
50% of YouTube Views Come in First 6 Days
Our friends at TubeMogul have an interesting graphic out today that shows that 50% of all YouTube video views occur within the first 6 days of publication. That’s what happens when nearly 24 hours of new video are uploaded to … Continue reading
Posted in Uncategorized
Tagged Google Adwords, Half-Life, online video, online video marketing, Small Business, tubemogul, Video, video marketing, web video, YouTube
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Small business video marketing – using a call to action
I recently had the opportunity to write a guest column about online video marketing over at ReelSEO, and I focused on the importance of including a call to action in your video to encourage viewers to take action after watching. … Continue reading
How Many Trade-Offs Can You Afford?
Trade offs. We’re asked to evaluate and make trade offs everyday. Particularly when it comes to things that are hard. Building a web site. Creating advertising. Starting a new public relations campaign. Delighting the customer. All hard tasks, all made … Continue reading
Posted in Random Musings
Tagged Advertising, Business, entrepreneurship, Marketing, Small Business, trade offs, Word of mouth
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Starting from Scratch
I’ve been talking to my mom a lot lately about social media. As an owner of a two-person marketing and communications firm in Connecticut she needs to be up on this stuff and involved in it for a couple of … Continue reading
If you’re a small business about to make the social media leap…
Here are a handful of things that I’d do right away. Get my business profile updated on Yelp! Claim my business in Google Local and setup my Google Local Business Center Add pictures and video content to my Google Places … Continue reading
