A great video about how unsure we’ve become of ourselves in the way we speak. Everyone seems to be afraid to make a declarative statement. Everyone wants to build consensus, get validation and otherwise ensure the comfort of themselves and the present company. This is a great call to action to take our conviction back.
Declare. Own. Believe.
And stop saying “you know?” and “right?” at the end of every sentence (he says to himself.)
Typography from Ronnie Bruce on Vimeo.
(via Fast Company)
![Reblog this post [with Zemanta]](http://img.zemanta.com/reblog_e.png?x-id=b0575e54-ad74-4f57-93f1-9f0355a58319)
Here’s a copy of the slides of the keynote that I gave at the California Phi Beta Lambda Future Business Leaders of America conference this weekend at Haas School of Business at UC Berkeley. I was honored to get a chance to talk with such a smart, inspired group of future leaders of the next generation.
The goal was to give them an overview of what a personal brand was, what it can do, and a framework for creating their own. The slides don’t have many words on them, so I’ll be back to explore more of the presentation once I get some sleep (lots of travel lately).
![Reblog this post [with Zemanta]](http://img.zemanta.com/reblog_e.png?x-id=ff91f3f3-13a5-4b53-846c-e423dde0a849)
I'm not this guy, so help!
I was recently invited to keynote the California Future Business Leaders of America- Phi Beta Lambda Leadership conference in Berkeley, CA in early November. The topic of my talk is building a personal brand using online tools. With the focus being on how recent college graduates can better differentiate themselves from their peers and get a leg up in this super-difficult job market.
I’m really excited to speak on the subject because it is something that is very near and dear to my heart. If you haven’t known me for very long the 30-second version of the story goes like this: I started a blog about mortgages and finance, it got me a lot of visibility in my market niche, I won some awards, I got a new job based on a connection I made through the blog and Twitter, and along the way my blog made a bunch of money and then I sold it. There’s more there; but that’s the overall gist of the story.
I want to tell that story to these graduates and show them how they can leverage the same opportunities to create that kind of experience for themselves. If I can do it then anyone can. I know everyone says that; but in this case it’s true. I got to the blogging game late, I had little experience in my field, and it still turned out to be a homerun. I want to share my experience and try to identify what worked and what didn’t work along the way so that these grads can apply that to their situation and begin building their personal brand.
So now I need your help.
I know my story. But it is just one. I don’t know everything there is to know about building a personal brand online. I’m no Dan Schawbel or Gary Vaynerchuk. So if you don’t mind please take a moment to leave a comment about what’s important to you when building a personal brand. What would you tell these students if you had the chance?
I’ve done some early thinking on the plane ride from SFO > OC last week and came up with this v1 mindmap.
I see a lot of things that I need to update when I do a new one tonight; but I’d love your thoughts on how I can make this talk really rock.
Image by aaronmentele via Flickr
![Reblog this post [with Zemanta]](http://img.zemanta.com/reblog_e.png?x-id=e2e5c004-1578-444b-9e0a-4a8b735e5e37)