Being busy is not being productive. This much is clear. But let’s go one step further. Meetings are not communicating. They’re certainly not an effective form of communicating. Meetings are time intensive, disruptive and often counter-productive. They tend to be stilted, keep people from expressing their true feelings and [...]
Posts Tagged ‘Twitter’
5 tools to eliminate meaningless meetings
5 TED Talks Every Marketer Must Watch
If you’re a marketer and serious about improving not only your craft but how your profession impacts the world around you then you must watch these 5 TED talks and share them with fellow marketers and human beings around you. They will get you thinking, they will get you working harder and most importantly, they [...]
Responsibility
If you’re reading this it’s a good bet that you are probably responsible for marketing your company in one form or another. And if so, instead of another list of things to do in 2010, or another pile of resolutions to stick to for the first 6 weeks, I simply ask that you take responsibility [...]
The Art of Access
Access. It’s what everyone wants. Access to the best events, access to the famous people. If the adage “it’s not what you know, it’s who you know” is true (and, it is) then access is what gets you to the “who” that can make a difference. But, more often than not, meeting the “who” that [...]
The difference between ad:tech and Blogworld
I’m at ad:tech this week. I just spent the last 10+ hours in a booth talking to people about online advertising. All the big online agencies are here, WPP, Digitas, TribalDDB, etc. etc. The big online players are here too, Facebook, Google, Yahoo!, etc. etc. And I’m here. A couple of weeks off of my [...]
4C’s of Personal Branding
I’m still working on my keynote on Building a Personal Brand for November 7th. I think I’ve come up with a framework for the talk that I’m happy with, now I just need to round it out and execute on the actual presentation. One of the things I came up with in my brainstorming for [...]
If you’re not using Facebook search you don’t know what you’re missing
Tonight while I was going through some of the different social networks like Twitter, LinkedIn and Facebook I decided to do a search on the name of the company I work for “TurnHere.” Now I do this regularly and automatically on Twitter and the Web. I use Google Alerts to monitor for [...]
“From 1 to 1 million” – Kevin Rose’s advice on growing your site
Below is a great talk by Kevin Rose (the q&a not so much) sharing his insight on how to get from 1 user to 1 million, recounting his experience with sites like Digg, Pownce, Twitter and others. Definitely worth the 20 minutes to hear from the man who has created countless hits. In this talk [...]
Which Way is Up?
Lately I’ve been asked to speak more and more on social media and online marketing. I love it because as a geek I’m thrilled that people are starting to pay attention to the powerful opportunities that are available to people who understand and make the Web an important part of their customer relationships. Unfortunately most [...]
If you’re a small business about to make the social media leap…
Here are a handful of things that I’d do right away.
Get my business profile updated on Yelp!
Claim my business in Google Local and setup my Google Local Business Center
Add pictures and video content to my Google Places page.
Setup a Facebook Page (see how to do it)
Get a free video for my Facebook Page from TurnHere (disclosure, [...]

