Tag Archives: YouTube

Sandberg is Right: Email is Going Away

Posted on June 21, 2010 by Morgan

Facebook’s Sheryl Sandberg created quite the stir last week when she said that “email is probably going away,” and the results of this new study seem to suggest that she’s right.  What does this mean for marketers? I think it … Continue reading →

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Celebs Make the Jump to Online Video

Posted on June 21, 2010 by Morgan

Celebrities are more and more appearing in online video. Advertisers who are seeing the success of video campaigns on YouTube and around the Web are turning to known quantities to connect with customers and inspire action.  These celebrities are slowly … Continue reading →

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Facebook 5th Largest Video Site

Posted on June 7, 2010 by Morgan

Techcrunch reports today that Facebook has quietly become the 5th largest online video destination on the Web, tripling its video views over the past year.  Facebook has always been an important video destination in my opinion, because video is a … Continue reading →

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As if there was a question about being on YouTube…

Posted on June 2, 2010 by Morgan

This graph should answer it.  If you’re producing video content you should be on YouTube, plain and simple. Some other video stats: Total views for the month: 30.3 billion 83.5% of the Internet audience watched a video online via YouTube Dominates … Continue reading →

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50% of YouTube Views Come in First 6 Days

Posted on May 28, 2010 by Morgan

Our friends at TubeMogul have an interesting graphic out today that shows that 50% of all YouTube video views occur within the first 6 days of publication.  That’s what happens when nearly 24 hours of new video are uploaded to … Continue reading →

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YouTube enables real-time feedback

Posted on May 27, 2010 by Morgan

YouTube continues to evolve, today announcing the ability to add Google Moderator to your YouTube Channel.  This new feature will let you collect feedback from your YouTube audience while giving them tools to submit ideas and vote the best ones … Continue reading →

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Gaga’s Manager: We Make Music Videos For YouTube

Posted on May 26, 2010 by Morgan

From a conversation at TechCrunch Disrupt, Gaga’s manager, Troy Carter: We make our music video[s] for YouTube Damn right they do.  So does Justin Bieber, who according to his manager Scooter Braun said: Braun said that previously teenage music stars … Continue reading →

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Want a Viral Video? Be a Famous Musician.

Posted on May 25, 2010 by Morgan

This Tweet from Forrester’s Nate Elliott about says it all when it comes to viral video: .bbpBox14700532286 {background:url(http://s.twimg.com/a/1273875281/images/themes/theme1/bg.png) #9ae4e8;padding:20px;} p.bbpTweet{background:#fff;padding:10px 12px 10px 12px;margin:0;min-height:48px;color:#000;font-size:18px !important;line-height:22px;-moz-border-radius:5px;-webkit-border-radius:5px} p.bbpTweet span.metadata{display:block;width:100%;clear:both;margin-top:8px;padding-top:12px;height:40px;border-top:1px solid #fff;border-top:1px solid #e6e6e6} p.bbpTweet span.metadata span.author{line-height:19px} p.bbpTweet span.metadata span.author img{float:left;margin:0 7px 0 0px;width:38px;height:38px} … Continue reading →

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Making your video news more discoverable – tips from Google

Posted on May 25, 2010 by Morgan

The Google News Blog has some tips up for news publishers on how to make videos more visible in search results.  And I thought I’d share them here because they’re pretty much good across the board. They are: 1. Timely uploads … Continue reading →

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Online video: Writing the Future

Posted on May 23, 2010 by Morgan

This new spot by Nike for the upcoming World Cup is brilliant. It also shows us what marketers can do with online video that they can never do with television advertising. You just can’t run this spot on TV, and … Continue reading →

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